Sponsorship
This isnβt about marketing β itβs about showing up, building trust, and creating something that lasts in mountain communities.
Why We Need You
SOTS is growing fastβlike a snowball rolling downhill. New chapters are launching, more professionals are stepping up, and engagement is skyrocketing.
To sustain this growth, we need sponsors who share our belief that connection and community conversations can save lives in the backcountry.
What We Do
Each Chapter hosts 3 to 5 x FREE live events (November - April). With 10 communities on board for 2025/26 season - thatβs over 35 events!
Share snowpack video updates from local operators in each community between live events. This is especially important during major snowpack changes (e.g., Avalanche Conditions Reports with Whitewater Ski Resort and Backcountry Skiing Canada)
Collaborate with local avalanche educators
Create space for Avalanche Canada forecasters and field technicians to break down regional forecasts and connect directly with local communities.
Work with local ski hills and forecasters to keep information current and community-rooted
Build connections between avalanche professionals and their communitiesβfostering trust, safety, and stewardship in the backcountry.
Covers operational costs like back-end admin, insurance, and outreach that keep SOTS going year-round
Funds livestream and filming to reach beyond venue walls
Expands SOTS into more mountain communitiesβgrowing connection, trust, and safety in the backcountry
Sponsorship doesnβt just sustain SOTSβit grows it.
What Your Sponsorship Enables
Sponsorship Tiers
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Support ALL SOTS Chapters
Impressions:
Live: ~4-5K
Social:~120-160K
Online: ~7-8K
Includes:
1 x five-minute brand presentation slot at a SOTS event of your choice
Reserved Guest List for 5 ppl max at SOTS events
Premium logo placement at all SOTS events: presentations, webpages, and posters (6β8 chapters for 2025/26)
Interactive Logo placement during live stream
Meta (Instagram & Facebook):
5 sponsored posts
5 stories
Custom collaborative opportunities (short films, co-hosted events, giveaways)
Profile feature in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)
First right of renewal for next season
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Support 3 SOTS Chapters
Impressions:
Live: ~1.5-3.5K
Social:~30-45K
Online: ~3-4K
Includes:
Logo on posters, presentations, and chapter webpages
Reserved Guest List for 2 ppl max at SOTS events
Opportunities for gear demos and giveaways
Meta (Instagram & Facebook):
2 sponsored posts
2 stories
Mention in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)
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Support A Local SOTS Chapter
Impressions:
Live: ~400-1.2K
Social:~5-7.5K
Online: ~1-2K
Includes:
Logo on local chapter posters, presentations, and chapter webpage
Reserved Guest List for 1 person at SOTS events
Opportunities for gear demos and giveaways
Meta (Instagram & Facebook):
1 x All Chapter partnerships post
Mention in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)
-
Letβs Build Something Powerful!
By focusing on authentic exposure, community impact, and trusted leadership, SOTS offers sponsors and partners a unique opportunity to connect deeply with passionate mountain communities across Canada βand make a real difference in mountain safety.
Letβs discuss how we can create a sponsorship that delivers real value and impact this 2025/26 season!
CONTACT
Weβre not just holding events.
Weβre holding spaceβfor learning, for empowerment, for community, for reflection.
If this resonates with youβjoin us and be part of a movement thatβs shifting backcountry culture!
Letβs build belonging, foster safety, and strengthen our mountain communitiesβtogether.

