Sponsorship
growing community
building trust
State of the Snowpack (SOTS) supports avalanche professionals and mountain communities in hosting free, community-based snowpack conversations across Canada.
These arenβt lectures.
Theyβre real conversations β and they save lives.
Come for the snowpack.
Stay for the community.
WHAT WE DO
SOTS is a non-profit public safety initiative that supports communities in delivering free avalanche awareness events.
Through a national chapter network, we provide:
Structure and tools for local events
A standardized presentation framework
Livestream and digital distribution
Year-round coordination
Local professionals lead the conversations.
SOTS ensures they are consistent, accessible, and scalable.
WHY IT WORKS
When avalanche professionals speak directly within their own communities:
Conversations are more honest
Information is more relevant
Decisions are better
Trust is built in real time β and trust keeps people alive.
OUR IMPACT
2024/25 β 2025/26
4 β 10 chapters
16 β 40 community-hosted events
Thousands reached in person and online
2026/27 (projected)
14+ chapters
56+ events nationwide
Full livestream expansion
This isnβt just growth β
Itβs community-led public safety scaling across Canada
WHAT SETS SOTS APART
Community-Led
Events are hosted by local communities β not delivered top-down.
Trusted & Aligned
Formal collaboration with Avalanche Canada and the Canadian Avalanche Association, with CPD recognition across major guiding bodies
Real Engagement
Open dialogue between professionals and the public β not one-way messaging.
WHY SPONSOR SOTS
Demand is growing quickly β driven by communities and professionals across Canada.
Your sponsorship supports the infrastructure behind community-led delivery, including:
National coordination
Livestream and digital access
Core operations (insurance, admin, systems)
SOTS operates year-round so communities can deliver when it matters most.
what your support enables
Free public safety events
Livestream access beyond the room
Direct connection between professionals and the public
Safer decision-making in the backcountry
This isnβt about marketing.
Itβs about enabling communities to build trust.
Sponsorship Tiers 2026/27
By sponsoring SOTS, you support a community-led public safety network across Canada.
Youβre not just supporting events β youβre enabling conversations that change how people move in the mountains.

