Sponsorship

This isn’t about marketing — it’s about showing up, building trust, and creating something that lasts in mountain communities.

Why We Need You

SOTS is growing fast—like a snowball rolling downhill. New chapters are launching, more professionals are stepping up, and engagement is skyrocketing.

To sustain this growth, we need sponsors who share our belief that connection and community conversations can save lives in the backcountry.


What We Do

Each Chapter hosts 4 x FREE live events (December–March). With 7 communities on board for 2025/26 season - that’s 28 events!

Share snowpack video updates from local operators in each community between live events. This is especially important during major snowpack changes (e.g., Mountain Conditions Reports with Whitewater Ski Resort and Backcountry Skiing Canada)

Collaborate with local avalanche educators

Create space for Avalanche Canada forecasters and field technicians to break down regional forecasts and connect directly with local communities.

Work with local ski hills and forecasters to keep information current and community-rooted

Build connections between avalanche professionals and their communities—fostering trust, safety, and stewardship in the backcountry


What Your Sponsorship Enables

Covers back-end admin, insurance, and outreach that keep SOTS going year-round

Funds livestream and filming to reach beyond venue walls

Expands SOTS into more mountain communities—growing connection, trust, and safety in the backcountry

Sponsorship doesn’t just sustain SOTS—it grows it.

Sponsorship Tiers

  • Support ALL SOTS Chapters

    Impressions:

    • Live: ~4-5K

    • Social:~120-160K

    • Online: ~7-8K

    Includes:

    • 1 x five-minute brand presentation slot at a SOTS event of your choice

    • Reserved Guest List for 5 ppl max at SOTS events

    • Premium logo placement at all SOTS events: presentations, webpages, and posters (6–8 chapters for 2025/26)

    • Interactive Logo placement during live stream

    • Meta (Instagram & Facebook):

      • 5 sponsored posts 

      • 5 stories

    • Custom collaborative opportunities (short films, co-hosted events, giveaways)

    • Profile feature in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)

    • First right of renewal for next season

  • Support 3 SOTS Chapters

    Impressions:

    • Live: ~1.5-3.5K

    • Social:~30-45K

    • Online: ~3-4K

    Includes:

    • Logo on posters, presentations, and chapter webpages

    • Reserved Guest List for 2 ppl max at SOTS events

      • Opportunities for gear demos and giveaways

    • Meta (Instagram & Facebook):

      • 2 sponsored posts 

      • 2 stories

    Mention in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)

  • Support A Local SOTS Chapter

    Impressions:

    • Live: ~400-1.2K

    • Social:~5-7.5K

    • Online: ~1-2K

    Includes:

    • Logo on local chapter posters, presentations, and chapter webpage

    • Reserved Guest List for 1 person at SOTS events

      • Opportunities for gear demos and giveaways

    • Meta (Instagram & Facebook):

      • 1 x All Chapter partnerships post

    Mention in the Annual Impact Report (includes a brief end-of-season report summarizing reach, impressions, and engagement)

Learn More

Let’s Build Something Powerful!

By focusing on authentic exposure, community impact, and trusted leadership, SOTS offers sponsors and partners a unique opportunity to connect deeply with passionate mountain communities across Canada —and make a real difference in mountain safety.

Let’s discuss how we can create a sponsorship that delivers real value and impact this 2025/26 season!

CONTACT

We’re not just holding events.

We’re holding space—for learning, for empowerment, for community, for reflection.

If this resonates with you—join us and be part of a movement that’s shifting backcountry culture!

Let’s build belonging, foster safety, and strengthen our mountain communities—together.